The Keys to Running a Successful Photography Business

Rick and Susan Sammon, who had early careers working in Madison Avenue advertising and public relations firms, have been running their photography business since 1991. Their business workflow includes: organizing photo workshops, giving seminars, marketing on social media, recording on-line classes, writing books and magazine articles, getting commercial assignments, getting sponsors and more. In this class, the dynamic duo covers everything you need to know (including the ups and downs) of running a business, including diversifying, dividing responsibilities, networking, invoicing, paying taxes, keeping a low overhead, the work of running a photo workshop, and much more. The Sammons’ hard work has allowed them to travel to more than 100 countries, illustrating the adage: "Hard Work Pays Off.”

Rick Sammon

Release Date: 2022-08-24